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AddSecure
Strategy 2020

AddSecure
Strategy 2020

AddSecure has for a long time been a leading actor within the Scandinavian security sector. And when revealing their new strategy and  goals set for 2020 they wanted to showcase this in a simple way. With first showing a recap of how it all started and why they needed these changes and developments to achieve their future strategy.

Since the client already had a visually set style for their identity our art direction for the piece had to match this at least to a certain extent. We played around with all sorts of effects and tricks but ended up with a fairly simple setup that was really fast to render. That was perfect since there were quite a lot of frames to be rendered and great for quick turnarounds of feedback.

AddSecure has for a long time been a leading actor within the Scandinavian security sector. And when revealing their new strategy and  goals set for 2020 they wanted to showcase this in a simple way. With first showing a recap of how it all started and why they needed these changes and developments to achieve their future strategy.
Since the client already had a visually set style for their identity our art direction for the piece had to match this at least to a certain extent. We played around with all sorts of effects and tricks but ended up with a fairly simple setup that was really fast to render. That was perfect since there were quite a lot of frames to be rendered and great for quick turnarounds of feedback.

Client: AddSecure
Agency: The Apartment
Role: Everything except the script.    Including storyboarding, direction, modeling, animation, compositing and editing.

Client: AddSecure
Agency: The Apartment
Role: Everything except the script. Including storyboarding, direction, modeling, animation, compositing and editing.

Fragments and stills, software renders from the 3D software and quick breakdowns from the compositing.

Fragments and stills, software renders from the 3D software and quick breakdowns from the compositing.
Stills_00003
Stills_00001

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