Before using this machine, you had to sync it with your Facebook account and based on what you had liked or posted it created a cocktail representing your personal character. The drink was then going to be used as a conversation starter, giving you some simple lines for breaking the ice and get the conversation started.
I created a very comprehensive mood board and sketches for the people that was going to build the machine. This included everything from what kind of materials we wanted to use, how the mechanics of the machine would look like and the overall feeling of this robot looking thing.
These people were pro’s and when I received the first blueprints it looked almost exactly how I’d hoped. From these sketches I created a 3D model which is the one you see below that was used for the website and social posts by Tullamore Dew.
Little Jinder - HeartbreakerAnimation, 3D, Projection
TID - Canvas 001Animation, 3D
Maison Louis Marie - No. 4Art Direction, 3D, Still
Hjärtat - TitlesArt Direction, Animation, 3D
Google - The Performing ArtsAnimation, 3D, 2D
Unicef - #FörSofiaArt Direction, Animation, 3D
Add Secure - Strategy 2020Art Direction, Animation, 3D
Tele 2 - Kent Memorial3D, Event, Projection
TMPL - ShowcaseAnimation, 2D
BMW - InstallationArt Direction, 3D, Still
Adidas - Deerupt LaunchArt Direction, Event, Projection
Tullamore Dew - IcebreakerAnimation, 3D, Event
Ericsson - Time To PlayAnimation, 2D, Projection
Sandvik - Materials TechnologyAnimation, 3D
Sonos x IKEA - LaunchArt Direction, Animation, 3D