QDB wanted children to experience what it really means to start their own company. So during the huge national day celebrations in Qatar they set up a tent that invited kids to play an AR game, play with a touchscreen application and watch this film about the process of building a lemonade empire.
It's always fun creating content for kids as you can be more playful than usual. I worked closely together with Linda Molin who did all of the character animations and built everything around the mood-board which was created. I had a great time building the lemonade factory with all of its details and stations, figuring out the best solution to place hundreds of houses in the city of Doha and texturing the playful looking globe for the end shot. The film as a whole can be seen at Studio Smash's website.
QDB wanted children to experience what it really means to start their own company. So during the huge national day celebrations in Qatar they set up a tent that invited kids to play an AR game, play with a touchscreen application and watch this film about the process of building a lemonade empire.
It's always fun creating content for kids as you can be more playful than usual. I worked closely together with Linda Molin who did all of the character animations and built everything around the mood-board which was created. I had a great time building the lemonade factory with all of its details and stations, figuring out the best solution to place hundreds of houses in the city of Doha and texturing the playful looking globe for the end shot. The film as a whole can be seen at Studio Smash's website.
Client: Qatar Development Bank
Agency: Smash Studio
Role: Art direction and production for the animated film. Including setting up lighting, animating the cameras and rendering out the final result.
Client: Qatar Development Bank
Agency: Smash Studio
Role: Art direction and production for the animated film. Including setting up lighting, animating the cameras and rendering out the final result.
The character starting the story by growing and collecting the lemons.
The character starting the story by growing and collecting the lemons.
Renders from the factory creating the lemonade.
Renders from the factory creating the lemonade.
Final shot of the globe.
Final shot of the globe.
